Smile
case study

Smile

Creating a CBD website that makes you smile
Smile

https://reasontosmile.com

Los Angeles based Smile was looking to launch their new CBD products within a competitive market with the simple idea of helping their customers smile more. To accomplish that, we aimed to design a playful and approachable digital shopping experience.


What we did

  • Website strategy and road mapping
  • Design and art direction
  • Solution architecture
  • JavaScript application development
  • Responsive web development & QA

Waverly Lab executed a design for Smile which was overwhelmingly well received by our customers and media

David Jiang
CEO, Smile

Takeaways

1. Putting people first in the design

2. Subtle but well-positioned animations provide delight




Next Project